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Alibaba - The World She Made

About The World She Made

Launched in 2015, the biennial Global Conference on Women and Entrepreneurship aims to create a conversation among women on empowerment and personal fulfilment as entrepreneurs, as leaders, as policy-makers, and as role models for future generations. With the theme #TheWorldSheMade, this year's Conference was a salute to women whose courage to disrupt the social norm and shatter traditional roles is reshaping the world.


Commissioned Service

EDM


Self-initiated Design

Stage Slide | Event Running Order | Lanyard | other event applications


Project Background

Alibaba approached us with enquiries about stage slides, event running order, lanyard design and event EDM. 


We deeply love the event concept and had so much passion for this project, so we started the project in advance, but unfortunately, by the time we've done developing key visuals, creating compositions based on existing brand elements and EDM, the final scope of the project has been rearranged to EDM only. We truly appreciate the opportunity to work with our client and commission the EDM part only.


The EDM shows a modest proportion of our composition design, so we uncovered the self-initiated part to present our idea fully.


Alibaba - The World She Made

About The World She Made

Launched in 2015, the biennial Global Conference on Women and Entrepreneurship aims to create a conversation among women on empowerment and personal fulfilment as entrepreneurs, as leaders, as policy-makers, and as role models for future generations. With the theme #TheWorldSheMade, this year's Conference was a salute to women whose courage to disrupt the social norm and shatter traditional roles is reshaping the world.


Commissioned Service

EDM


Self-initiated Design

Stage Slide | Event Running Order | Lanyard | other event applications


Project Background

Alibaba approached us with enquiries about stage slides, event running order, lanyard design and event EDM. 


We deeply love the event concept and had so much passion for this project, so we started the project in advance, but unfortunately, by the time we've done developing key visuals, creating compositions based on existing brand elements and EDM, the final scope of the project has been rearranged to EDM only. We truly appreciate the opportunity to work with our client and commission the EDM part only.


The EDM shows a modest proportion of our composition design, so we uncovered the self-initiated part to present our idea fully.